Glenn Bassett, Author


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The Manager’s Craft Helps Managers at All Levels Successfully Navigate Shifting Challenges in Today’s Volatile Workplace

April 11, 2013 10:10 AM Eastern Daylight Time 

LYME, Conn.--(BUSINESS WIRE)--Dr. Glenn Bassett—former Dean of the Business School at the University of Bridgeport and author of nine books on management and leadership—has published a new Amazon e-book designed to help managers at all levels successfully navigate today’s changing, challenging, and at times perilous workplace.

Called The Manager’s Craft, this book is an especially important resource for newly promoted managers who need to quickly master the day-to-day basics involved with effectively managing a staff or work crew.

The Manager’s Craft is also a practical guide for managers at all levels. Despite the ubiquitous and sudden impact of social media, mobile technologies and the Internet on all aspects of work life, certain basics remain the same. Whether managing a factory crew or a team of software architects, the workplace still involves managing human capital, and the companies that succeed in today’s increasingly global marketplace understand this fact.

Today, more than ever, corporations will succeed or fail based on each manager’s abilities to effectively build and motivate cohesive teams and guide projects of all kinds to successful conclusion. The Manager’s Craft accomplishes this by guiding its readers through practical, well researched, proven best management practices. Here, managers will learn how to gain commitment, develop consensus, and effectively deliver feedback while keeping teams on track and performing at their best.

The Manager’s Craft is based on a depth of research and goes far beyond the common pop culture quick fix theories for sale in many books on management. Here, managers new and experienced alike will find a guide to building and running successful organizations.

Available through Amazon, The Manager’s Craft has begun earning accolades from readers and reviewers alike. Reviews of The Manager’s Craft are available at

A review copy of The Manager’s Craft is available by email on request. Reply to

Media Notes:

The Manager’s Craft, on Amazon

Dr. Bassett’s website

Biography of Dr. Bassett

To arrange an interview with Dr. Bassett, email Dr. Bassett at


Nouvelle PR
Dr. Glenn Bassett, 860-434-7479
Glenna Musante, 919-604-7213




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